David RoseNorth County · Real Estate
About

A few clients a year. On purpose.

I care about meeting the needs of my clients, and I've got an acute sense of what's actually moving the market in each area — design, location, and demand, weighed together. Volume isn't the goal. A transaction you'd recommend to your family is.

David Rose

The short version

My real-estate journey started in 2008, and somewhere along the way I fell hard for unique, eco-friendly properties — the kind of homes that don't fit a template. That interest hasn't faded. It still drives a lot of who I work with and what I get excited about pulling up to.

Today I represent buyers, sellers, and investors across a tight stretch of North County — from the surf village of Cardiff out to the equestrian lanes of the Rancho Santa Fe Covenant. I keep the roster small on purpose. When you hire me, you get me. Not a transaction coordinator pretending to be your agent.

Credentials

  • California Department of Real Estate License #02168977
  • Brokerage: HomeSmart Realty West
  • Member, San Diego Association of Realtors (SDAR)
  • Member, California Regional MLS (CRMLS) and Paragon MLS
  • Equal Housing Opportunity, Fair Housing trained

How I work

We start with a 20-minute call — your goals, your timeline, your real budget. From there you get a written game plan within a couple of days: target streets, the comps I'm watching, and what the next moves look like. No high-pressure pitch, no drip emails you didn't ask for.

I've also assembled a great team — lender, inspector, stager, design-build — so the parts that usually get sloppy don't. It's how a transaction stays as easy as it can be.

And honestly, I'd rather pass on a fit that isn't right than push someone into the wrong house. That's cost me a few deals over the years and built me a referral business that does most of my marketing for me.

Outside of work

Surf, family, and a steady rotation of dive bars and taco shops between Cardiff and Leucadia. If you want my honest pick for the best torta on the 101, that's also a service I provide.

David Rose with his wife and their dog
Off the clock — with my wife and our co-pilot.